The Voice of Value Podcast

Episode 11: What is Social Selling? (Hint: it’s not the same as Social Media)

Featuring: Jill Rowley, Chief Growth Advisor, Marketo

Do you look as good online as you do offline? Social Selling Guru Jill Rowley explains that Social Selling is much more than using social channels to sell; it’s about leveraging our social networks.

Do you look as good online as you do offline? If your professional digital profile doesn’t represent you as someone your buyers would want to engage with, it’s time for a digital makeover. In the latest Voice of Value episode, Social Selling Guru Jill Rowley explains that Social Selling is much more than using social channels to sell; it’s about leveraging our social networks. Jill gives us tips to increase our social network bank accounts by making Digital Deposits that are valuable to our clients, contacts, and partners. Jill lives the ABCs of Social Selling, which are Always Be Connecting (and Curating) Content. She says Social Selling is one of the most important tactics a salesperson can employ, but it is one of the most misunderstood concepts in the industry today.

Jill Rowley is a Social Selling evangelist, keynote speaker, and strategic business advisor. She has spent more than two decades focused on Social Selling, Digital Sales Transformation, Marketing and Sales Alignment, and Sales Enablement.